Most people have computers at home that are connected to the internet with speedy access. And people on the go have instant internet access using the new generation of smartphone – iPhones, Blackberrys and Android based phones as well as new devices like the iPad.
The technology makes it easy for any potential buyer to find what they are looking for online quickly and efficiently.
If you’re company is online, your customers will find you. That is if you’ve optimized your site for exactly what they are looking for and have positioned your business to be in all the places that they look – Google, Facebook, Twitter and other Social Marketing and Web 2.0 sites.